Friends of THATLou – The Kale Project

The brains behind The Kale Project, Kristen Beddard Heimann, has been a stalwart, celebrating, sunny supporter of THATLou. In fact, Kristen was the very first person to interview me about THATLou. There were several firsts that weekend, in fact — she interviewed me after the 1st THATLou, the blogger’s Angels + Wings hunt, and it was Kristen’s first article for the Girls’ Guide to Paris. We’ve been un-tiring mutual supporters since, as it was around the time that I started THATLou that Kristen started The Kale Project. I am floored with which the clever thing has launched the luscious green veggie to France. Before Kristen (and her adorable Sir Lancelot) landed in Paris the French were bereft of the delicious leafy green Kale. Her job has not been easy (The French have enormous strong suits but being open to a new culinary habit – especially of the green variety, veggies such as glazed onions or a few potatoes are often treated as a garnish – is not one of them), but she’s made fabulous headway getting French farmers to plant it and contacting Parisian restos to include it in their menus. So without further ado, I am tickled pink to continue this Friends of THATLou series with my very dear Kale Project brainchild:

“Let Them Eat Cake!”


We all know the story of Marie-Antoinette’s famous line, “Let them eat cake!” France had no bread left to eat and the Queen flippantly suggested, “Qu’ils mangent de la brioche.”

But is this really true? Did France’s Queen actually say those words?

According to the majority of historians, the Queen did not utter those words. The line was most likely first said in 1660 by the Spanish princess, Marie-Thérèse who married King Louis XIV, but about French people eating the crust of their pâté or something like that. The line was even written about by Jean-Jacques Rousseau in 1760 – ten years before Marie-Antoinette was married or Queen.

Whatever the truth really is, we will never know. What I do know is that everyone knows about the line whether from high school history class, a potential obsession about the French Revolution or if you’re like my husband because you love Sofia Coppola’s movie, ‘Marie-Antoinette.’

The 1782 sculpture of Marie-Antoinette commissioned by Prince Alexandre Kourakine awaits you at the Louvre

The 1782 sculpture of Marie-Antoinette commissioned by Prince Alexandre Kourakine awaits you at the Louvre

While brainstorming t-shirt design ideas for The Kale Project, we had a few versions in mind but kept coming back to Marie-Antoinette and the quote that will forever be associated with her.

Maybe she didn’t say, “Let them eat cake!” but instead was more realistic and knew that if they were out of bread, there must have been some kale or chou still left in a few gardens for the French people to eat. So maybe she said, “Let them eat kale!” and that’s exactly what I’m saying to the French today as The Kale Project does everything in it’s power to introduce the leafy-green to France.

Without further adieu, I’m excited to share for the first time The Kale Project’s upcoming t-shirt design. Stay tuned for more details about when and where to order one on

Let them eat Kale, designed by

Let them eat Kale, designed by

All design work is done by Lucy Williams, more of which can be found on her website.

The Kale Project´s twitter handle is @thekaleproject or with any questions you can reach Kristen at


2 thoughts on “Friends of THATLou – The Kale Project

    • Kale is delicious delicious delicious. If you’re ever headed to the States it’s in any restaurant, cooked in a myriad of ways. In France it’s on its way to being well known, thanks entirely to Kristen!

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